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Financial Intelligence: Lesson 1 of 14: What Really Is Insanity?
SUBJECT: Financial Intelligence: Lesson 1 of 14: What Really Is Insanity?
Hi {!firstname_fix},
Naturally, most if not all of us want and crave
for something better. It is all part of us if we
want a bigger car, a better house, buying good
things for the family. We keep hoping for more
but, in order to get what you do not have, you
have got to do something that you have never done
before.
That simply means:
Doing the same thing over and over again YET
expecting different results!
As an employee, you can’t just stay at the same
job forever and hope that a miracle will happen
and out of nowhere your boss will suddenly give
you a big raise. You will be lucky that there is
no downsizing in your company. Switching to
another company will only provide you with a
short term solution to a long term problem.
Sure, you can take up a second or even a third
job, but the question, is do you have enough
hours and stamina in a day to sustain it?
The bottom-line: Trading time for money is not
wise financial sense in the long term. You keep
on increasing the hours just to win the rat race,
but in the end of the day, you are still a rat on
the mill!
Increasing your wages only puts you in a higher
tax bracket. Your salaries increase but so does
your expenses on your house and car. How will you
invest in yourself when all the time you spend
working for a company, working for the government
paying taxes and working for the bank paying off
your house and car? What if you fall sick and
can’t work for a few months? Will the government
take care of your family?
I highly doubt so.
So isn’t it time you take your finances a tad
more seriously?
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 2 of 14: What Does Money Measure? Or Rather, What Is Money?
SUBJECT: Financial Intelligence: Lesson 2 of 14: What Does Money Measure? Or Rather, What Is Money?
Hi {!firstname_fix},
Yes, but a measurement of what? Wealth? In the
olden days, people measured wealth by how many
cows, sheep and horses they had. But do people
measure wealth today by your cows and horses? How
about slaves? Was there a time where manpower is
considered a hot commodity? Are slaves worth
anything today? Are your dollar bills sitting in
the bank going to protect you if a recession
strikes the country? No, wealth can not be
measured by the dollar bill.
Some say it is a form of power.
Yes, money can give you power, but if you are
stuck on a desert island forever with a trillion
dollars, will that money mean squat to you? If
someone offered you water and a helicopter to fly
out of there, you would trade all your money in a
split second, so money is not an accurate
measurement of power – it heavily depends on how
and wisely you use it (hint!).
Many believe it is the root of all evil… and
several others take on this belief without much
questioning.
Now, now, now… money is NOT the root of all evil
(otherwise, why do you think churches still
accept monetary donation and charity?). The love
of money is the root of all evil. Remember, money
is an excellent servant but a terrible master. If
you are trading your life away for the dollar,
money then has power over your time and life.
And unless you have proper financial
intelligence, the lack of money can spawn a lot
of evil thinking and negative mindset as observed
in primarily cheats, thieves, criminals,
breakups, freeloaders, cheapskates, and more to
name.
While money has naturally been developed by
merchants in the older days to replace the
questionable barter system, money today is
literally invented by the rich and wealthy.
Entrepreneurs are willing to part with their
money to buy other people’s time. Other people’s
time i.e. employees and self-employed people
becomes their employer’s asset and the employers
this priceless resource to go on to create more
wealth for themselves.
And here’s the thing: as long as you work for
money, you are enslaved by it! 80% - 90% of the
populations today are being enslaved
involuntarily.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 3 of 14: Today's World - Man and Money
SUBJECT: Financial Intelligence: Lesson 3 of 14: Today's World - Man and Money
Hi {!firstname_fix},
Now don’t get me wrong: I’m not banging on
working at a job.
But let’s face it: our needs today are growing
more than ever before in any period of history.
Prices go up, salaries don’t. There are more baby
boomers than ever and have very little pension to
show for their decades of years of work efforts.
And there is no guessing to how many people
really, really hate the unhealthy, hectic
lifestyle of getting up early, coping with stress
for most parts of the day, join traffic jams,
spend more money and time in traveling, enjoy
very little rest, and repeat the viscous cycle.
Definitely doesn’t paint a nice financial and
lifestyle picture, huh?
The first step to change is to be aware of the
problem. Awareness before change (or ABC for
short) is necessary if you are to make any
changes in life to start taking control of your
financial life and then get out of the rat race.
We need the awareness to know what state we are
in so we know where we are going. For starters,
indulge me in a quick exercise as we exit this
chapter shortly:
There are generally 4 types of people in the
world:
(1) No time, and no money.
Most employees fall into the category. You can’t
go shopping on a Tuesday afternoon or fire your
boss whenever you like. Most employees can’t even
save money in their pension to last 3 years!
(2) No time, lots of money.
Self-employed, professionals and small business
owners are in this category. They are slightly
better off than the employee because they earn
more, but they have to work even harder than
employees to keep up with the diminishing profit
margins, competition and servicing their
customers.
(3) Got time, no money.
A lot of farmers, villagers, college dropouts or
bums have lots of time but no money. Maybe
ignorance is bliss, but without a stable source
of income, how long can you last many days
forward?
(4) Got time, and lots of money.
It is the category that big business owners,
landlords, investors are in. Imagine, not having
to work for money, but having money to work for
you by investing them and earning profits by
using your money to make money.
To your success, YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 4 of 14: Wealth Building And People
SUBJECT: Financial Intelligence: Lesson 4 of 14: Wealth Building And People
Hi {!firstname_fix},
Everyone wants to make more money, but people are
generally split into two categories:
Those who bring results after they are promised
wealth first
Or
Those who bring the results first, then are
rewarded by others afterwards
Let’s explore the two groups in depth.
Those who only move their butts after promised
big fat paychecks are more like employees,
freshmen, or mercenaries.
There is no right or no wrong with this kind of
thinking, but consider: you are once again,
trading your precious time for money. Instead of
investing your time in an ASSET that generates
money, you spend your time working on something
that is short term, limited wealth, and does not
give you income long after you have stopped
working.
Consider also, that this kind of short term
vision will only produce limited or temporary
results at best. Ever seen a security guard
asleep at work when the boss is not around?
Furthermore, the part where our emotions get the
better of us is when we allow our lives to be run
by chasing the dollar. It is evident whenever an
employee is offered a higher salary, more medical
benefits and longer vacations, that their heart
starts pumping faster.
A higher salary doesn’t mean less financial
problems. On the contrary when your income goes
up, your commitments, your tax bracket and your
time spent in your company increases. The greater
your salary, the weaker your position because if
your boss is paying you a 5 figure income and
calls for an emergency meeting, you had better
rush over to the office even if you are halfway
making love to your wife!
I think the best definition of an employee/boss
relationship can be summed up as this.
An employee will only do the bare minimum to keep
the boss from firing them and a boss will only
pay the bare minimum to keep an employee from
leaving.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 5 of 14: Definition of a True Entrepreneur
SUBJECT: Financial Intelligence: Lesson 5 of 14: Definition of a True Entrepreneur
Hi {!firstname_fix},
An entrepreneur is someone who always has good
ideas.
The first obstacle we need to overcome if we want
to succeed in the second group is to stop working
for money. What does this actually mean? Isn’t
making money part and parcel of having a good
financial IQ?
What I mean by ‘stop working for money’ is not
working for free. Rather, it means work so as to
gain the necessary skills you need to be a
successful entrepreneur (or inventor, investor).
Allow me to illustrate:
If you lack the contacts for running a successful
business, where would the best place be to look
for contacts? Of course, your competitor’s
customers.
How about product knowledge then? Then work with
a company that will teach you all the ins and
outs of the tricks of the trade. In short,
everything that you would need to know about the
product.
Not familiar with the production line of a
factory? Work in one! Learn the ropes or manage
the factory workers.
Fear of talking to people? Get a sales job where
you will be forced to talk to lots of people. It
is also a great way to develop perseverance!
Don’t you know that the best education you can
get is in real life! Not at a lecture hall.
The bottom-line is: not everybody has what it
takes to succeed as an entrepreneur!
It is not that easy. Many lack the perseverance,
the creative mindset, the financial capabilities
or the necessary people to get the job done and
usually give up too early before any results can
be seen! The fastest way to get those skills to
succeed is to learn them hands on. What is more,
you even get paid in the process! Don’t get
absorbed with how much you are paid.
God created us with a brain. All we need to do is
look around us and observe problems to overcome
because every problem is an opportunity in
disguise.
It is all up to you. You may or may not see the
results in the short term, but by using our
brains and the resources around us, we can create
true value that others are willing to pay for
what we have to offer.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 6 of 14: Ways to Make Money
SUBJECT: Financial Intelligence: Lesson 6 of 14: Ways to Make Money
Hi {!firstname_fix},
Let me summarize the 3 Ways of Making Money
• Trading Time For Money - employees,
self-employed
• Manifesting & Using Creative Ideas - inventors,
artists, programmers
• Leveraging on resources and other people -
business people, leaders
If you are a professional, have you ever explored
writing an e-book about your field of expertise?
If well written, it could provide a new income
stream, instead of you selling out your time
serving your clients. If your reservation is that
you have never written something like it before,
why not give it a shot? You never know what the
outcome would be.
How about a computer programmer? You can come out
with your own revolutionary product instead of
selling your ideas to the company you work for.
Remember that the first computer was not built
overnight. It took effort, and a lot of it. Why
not work on something that would make you both
rich and famous?
How about real estate, instead of selling houses,
you can pool financial sources to buy houses
cheap, increase their value and sell them off at
a higher price. It just takes a little time and
research to find good ideas. Yes, it may not come
naturally, but if you have it in you, you would
only end up making more money. While making money
is one thing, you would grow to an icon in the
real estate stream.
Is money a problem? Seek out loans if you can
take the risk. Pool money from many investors or
seek a grant. The sky is the limit when it comes
to making money. Just one thing here: invest
carefully. Never put all your money on something
that you are not completely sure of getting a
return.
Again, which way do you want to achieve wealth?
Answer: it's totally up to you
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 7 of 14: The Right Investment
Hi {!firstname_fix},
What comes in to your mind when you think about
the word investing?
Does it mean, putting your money in insurance,
bonds, property, mutual funds, the stock market
or even high-yield investments?
Other people might only think about investing
when they are about to die and they have not left
anything for their offspring.
Some even shiver when they hear the word, often
claiming that they have no money to invest or
feel that is too complicated a subject to even
discuss about.
Many people even invest heavily in health
supplements, personal trainers and beauticians to
make themselves live longer, healthier or even
look younger! Imagine the advertising budget for
beauty companies nowadays.
All these are legitimate concerns when it comes
to investing, but I am talking about the most
important investment a person can make in his
lifetime.
Invest in Yourself
The most important and No.1 rule is “Invest in
Yourself” – if you do not, who else will?
Your parents will only invest in your education
only until you leave college. But that is just
the basic necessities provided and does not teach
you important lessons about financial education.
What this does is it prepares you to face the
outer world. It equips you with all the necessary
tools required to begin investing in yourself.
Would you depend on colleges or universities to
teach you how to make money? Most colleges only
teach you skills so you can earn money working
for other people. How about business school?
Honestly, if business lecturers are such experts
at business, why are they still lecturing there
instead of making a fortune in business ventures?
So, think about it. The knowledge that you earn
while you are in school or college is something
that gets you started. If you really want to be
successful, you would need to upgrade yourselves,
and upgrade yourselves regularly.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 8 of 14: Become Super-Successful
SUBJECT: Financial Intelligence: Lesson 8 of 14: Become Super-Successful
Hi {!firstname_fix},
Would your boss teach you how to succeed in
business so that one day, you will be in his
position?
You and only you have to be proactive enough to
take that responsibility
You see, when you invest in yourself, it means
taking on the importance of educating yourself.
Education not in the academic or technical sense,
though they are necessary skills to be developed
in life. Our education does not stop at college.
While the education you gain in school and
college can get you an interview, it is how you
upgrade yourself in your job that matters.
For most working adults, their education enters
retardation stage after they leave college. They
stop learning and therefore they stop growing.
They only grow sideways from eating too much
pizzas or take-out during their busy lunch breaks.
We know that IQ is important, right? But why
aren’t the most intelligent people in the world
the richest people in the world? There are many
accountants and financial planners rushing to
their cars every evening trying to beat the after
work traffic congestions! They are not rich!
How about EQ or Emotional quotient? Do working
hard, having a great attitude and a positive
mindset solve our financial situation? These are
important when running a business, but let me
illustrate:
If you are driving from Boston to New York using
the wrong road map, you won’t get to our
destination no matter how fast you drive your car
(working hard)! You can work harder, but you
would only get to the wrong destination faster!
You may have the best attitude in the world or
the most positive mindset, but you still won’t
get to New York (although the journey wouldn’t
bother you since you are feeling positive about
it). What’s the secret then? Learn. Learn every
single day. Take the time and invest in yourself
and you are on the road heading for success.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 9 of 14: Where and What to Invest In
Hi {!firstname_fix},
You must FIRST invest in your Financial IQ.
Having good financial IQ is not about saving tons
of money or dumping them into mutual funds. It is
developing a healthy relationship money and
building a wealth of assets that will generate
you money.
What does it take to develop your financial IQ?
Delayed gratification is one of the most
important aspects to developing your financial
IQ. Take this as a hypothetical example.
Would you pay for a pint of milk or a cow?
If you buy milk, it is consumed and it is over.
You will have to buy milk over and over again
when it is finished. Even if the milk costs less
than a cow, in the long run, you will still be
buying milk again and again.
Now, if a cow were to cost 50 times more than
milk, you might pay through your nose when you
purchase the cow, but after consuming 50 pints
worth of milk from the cow, you would break even
on your investment and save more money in the
future. In fact, the cow might give birth to 2 or
more calves and you could sell one of them for
profit!
Get the idea?
EVERYONE is capable of creating wealth. When you
take a beat up old car and give it an overhaul,
paint it with a new coat of paint, and change a
few more parts to make it start running again,
you could sell that car for more money than if it
was just a beat up old car. You would have
created wealth in the process!
How about a farm? If you turn a farm into a
country home getaway resort, wouldn’t the value
of the farm land increase manifold?
It is the same principle for chefs, computer
programmers and craftsmen. The sum of the whole
is greater than the parts. We are all capable of
creating wealth even out of thin air and that is
the first step to getting our creative juices
flowing.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 10 of 14: The Financial IQ
Hi {!firstname_fix},
The value of anything is defined by supply and
demand.
You do not need to be a Major in economics to
understand this. Money is just an idea. Remember
the desert island example? Where you have
trillions of dollars, but living in a desert
where you have nothing? The true measurement of
money is not the cents or dollars it represents.
It is what you can do with it. You would have
made huge sums of money, but what if you can’t do
anything with it? What if you can’t invest it on
something that would give you returns? What if
the money just sits in your bank account all your
life?
If you have developed a product that people want,
would they pay more to you than usual? Would they
not be happy to invest in it to make their lives
simpler? Would you apply your skills in creating
good assets?
Bottom-line is this:
Invest in assets that bring long term value. So,
what actually is an asset? In the most simplest
of terms, anything that brings you more income is
an asset. Don’t invest too much in liabilities
like cars or boats. These things tend to lose
value over time.
Even houses are not considered assets until they
are fully paid off (If you lost your job tomorrow
and you can’t pay for your house, is your house
an asset or liability?)
Are you willing to step out of your comfort zone
and pay the price for financial IQ or ignore the
signs of the times and expect your boss, the
government and the bank to take care of you
financially for the rest of your life, living
below your means and never taking risks to better
your family’s future? Think about it. The answer
to this is right in front of you.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 11 of 14: The Defensive Strategy to Get Out of A Financial Mess
Hi {!firstname_fix},
There are several methods that one could utilize
for getting out of a financial mess.
The first one is defensive:
Cut down what you are already spending on. You
just can’t start a business being in a financial
mess. Cash Flow is more important than revenue.
And you need to have lots of cash flow coming
from your pockets if you are going to succeed.
Here are some things you can cut down on
• Smoking – if you can’t quit, just cut down on a
few sticks
• Alcohol – booze can drain your finances faster
than a running tap
• Night outs – spend some nights at home thinking
about making more money
• Gambling – if you plan to gamble, it is better
to gamble in a business
• Vacation and Country Clubs – you won’t die
without a few memberships
• Food – eat healthily and you can even think
clearer
• Laziness – The biggest thing that will hold you
back!
Most important of all, don’t buy anything that
constitutes a liability. What is a liability? A
liability is anything that takes money out of
your pocket no matter what they are worth in the
future. Think in terms of cash flow. What can I
invest in today that will give me funds tomorrow?
It should always be about the future. Why do you
think insurance companies spend so much on
research to come up new and enhanced insurance
plans for their customers? Why do multi-national
companies forecast revenues? Why does a football
coach break his head to design new game
strategies? Why does your dad spend hours with a
notepad and pencil writing down expenses? It is
all about tomorrow and how you can make it
better, not just for yourself, but for your
family as well. This is being defensive – being
prepared for what may come tomorrow.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 12 of 14: Financial Mess and The Offensive Strategy
Hi {!firstname_fix},
One of the best, low-cost ways to invest in your
business skills is to join a Network Marketing
company. There are many other options such as
starting a traditional business or maybe even an
Online Business.
But if you want to guarantee yourself something
concrete where business skills are concern, my
take is on Network Marketing.
Regardless of what you have heard about this
industry or how much money people have lost
there, the biggest reason why I would recommend
everyone to invest in a network marketing company
is because of what you can learn there, and not
because of how much money you can make (although
it would be fantastic if you can make a living
out of it).
You see, network marketing companies are the one
place where people will share their trade secrets
FREELY. It is logical because in order for your
upline to succeed, they will want you to succeed
as well! Therefore, they will not hold back in
teaching you the skills of a business person.
Furthermore, the relatively low cost of investing
in a network marketing company will amaze you for
what you can learn for the price you are paying
(a few bottles of vitamins and a business kit for
the experience of a lifetime!) They will
patiently train you in the attitudes and business
skills you need to succeed in this industry.
Basically, you just can’t succeed in network
marketing with an employee’s mindset. A network
marketing company will train you in sales,
communication, teamwork, leadership, positive
thinking, self-improvement, time and money
investment as well as the support of your upline
as a personal coach and mentor. I dare say that
even if you did not make a cent, but diligently
went through their program, the skills you
develop will last a lifetime.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 13 of 14: Developing Yourself
Hi {!firstname_fix},
You can develop skills by attaching yourself to
an insurance agency. The job may be challenging,
but those companies will also teach you the same
skills above and maybe even gain a few tips on
financial planning as well.
How about an Internet business? If you have the
aptitude for computers, Internet businesses offer
a low cost, high-profit margin business that can
earn a lot of money and tap into a worldwide
market.
Other places you can learn about business skills
can be found at financial planning courses, real
estate investment courses, time management
courses and lots more.
All these I have suggested will be the safest way
you can start a new business. You are only
spending a few hundred to a thousand dollars in
start-up and education. A traditional business
might be too risky for someone without any
business experience. You invest tens of thousands
of dollars and you might struggle trying to break
even. But once you have developed the skills
above, you will have a higher chance of
succeeding.
The most important thing of all besides a good
learning attitude are the people you mix around
with.
It has been said before; you are the sum of the
five people you spend the most time with!
This is very hard to swallow but imagine if you
start talking to your five beer drinking, poker
buddies that you want to go out on your own and
make a fortune, what would they tell you? They
would laugh their socks off before tearing your
ego into a million pieces!
At the heart of man lies jealousy. They don’t
want to see the people around them succeed. If
you succeed, it makes them look bad. They know in
their hearts that they are going no where yet
they embrace that lifestyle and pull you down
with them. They will steal your dream, and rob
you of your financial freedom if you are not
careful!
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
Financial Intelligence: Lesson 7 of 14: The Right Investment
SUBJECT: Financial Intelligence: Lesson 14 of 14: Success and Positive Thinking
Hi {!firstname_fix},
The key point to remember is: Only mix with
Positive thinking people!
Positive thinking is not wishful thinking. A
wishful thinker is a dreamer who does not take
action. Positive thinking is backed by action and
you will feel the energy of people who believe in
you and support your dreams. It is very similar
to being a leader. With your ideas, you could
actually inspire people to do more. This could
work either ways. You have a vision and you
inspire people towards the goal. Or, you are in a
group of positive thinkers and all of you pitch
in to make something really successful.
If you hang out with ducks, you will quack… but
if you hang out with eagles, you will soar!
So start looking for people who will follow your
vision or are willing to grow together with you.
Lastly, you must BELIEVE IN YOURSELF! You just
cannot be successful if you do not believe in
your thoughts and your ideas. To become a Steve
Jobs or a Michael Jordan, you would first need to
believe that you are one.
The task of stepping out of your comfort zone may
seem terrifying and many will not support your
dream. They may even go on the offensive even if
you don’t share your dream. That person may even
be your parents or your spouse.
Then you will be faced with the question, is my
financial freedom worth the price I am paying
now? Can I live another day with the same
routine, the same job, the same paycheck or the
same drudgery? If the answer is no, then take
action NOW. Not tomorrow, you will wake up and
forget about your dream.
Write down your desire on a piece of paper and
hang on tight to it everyday. Share it with
someone positive and take that first step.
You won’t regret it.
To your success,
YOUR NAME GOES HERE
To start your internet business on the right
path, visit http://www.theplrgangster.com
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